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Kodak announces high-resolution DCS 760 digital SLR  
Thursday, March 22, 2001 | by
Kodak this morning has announced the DCS 760, a 6MP, 1.5 fps (for up to 24 frames), ISO 80-400 Nikon F5-based digital SLR that appears to borrow heavily from the user interface design of the recently-released DCS Pro Back.

Kodak DCS 760 (front view)

DCS 760 feature highlights:

  • 6-megapixel CCD (3032 x 2008 pixels)

  • 1.3X effective focal length magnification relative to 35mm

  • New low noise electronics

  • A promised 6-fold increase in FireWire transfer speed relative to previous DCS models

  • Video out (review only, NTSC and PAL)

  • A new LCD and user interface adopted from the DCS Pro Back that includes a 1:1 zoom for focus checking and a spot densitometer

  • It will ship with DCS Camera Manager, a standalone application that enables the setting of camera properties, automatic transfer of images from camera to computer, camera triggering and extensive camera control. DCS Photo Desk, which Kodak released in December, will also work with DCS 760 files.

  • Support for PC Cards larger than 2GB (by supporting the FAT 32 file structure on DOS-formatted cards), and perhaps even the Toshiba 5GB PC Card when it ships later this year.

  • Exposure compensation in software up to +/-2 stops (similar to Kodak's current SLR range)

  • Voice annotation (also similar to Kodak's current SLR range)

  • Weight of 4.1 pounds with battery and PC Card

  • Will ship with an IR Blocking Filter; an Anti-Aliasing filter will be an optional extra

The DCS 760, which will be on display at the CeBIT show in Germany starting today, is expected to ship in May. The cost of the camera hasn't been announced; a Kodak press release says that potential purchasers will be "pleasantly surprised" by the aggressive pricing on the new model. Pricing is to be revealed closer to the camera's ship date.

Kodak DCS 760 (rear view)

Kodak press release on the DCS 760

HANNOVER, Germany, March 22 - Kodak Professional today announced a ground-breaking new SLR digital camera with the resolution, robustness and functionality to meet virtually any professional imaging application – including weddings and portraits, magazine work, on-figure fashion, still life and architectural photography – in the studio or on location, all at a competitive price.

The Kodak Professional DCS 760 digital camera combines Kodak’s true 6-megapixel ITO CCD image quality with the unequaled ruggedness and performance of Nikon’s flagship F5 pro SLR camera body. Kodak then builds in a versatile, high-performance ISO range (80-400, pushable 2 stops), burst rate (1.5 frames/sec.) and burst depth (24 frames) – which are unmatched capabilities for an SLR camera offering 6-megapixel image resolution and larger image files.

The result: the functionality and familiarity of a top film-based pro SLR camera with all the speed, productivity and image quality of a top digital camera. The DCS 760 digital camera, on display beginning today at the CeBIT imaging trade show in Hannover, will be available in May. Pricing information also will be available at that time, although the market should expect Kodak Professional to continue its current aggressive pricing strategy.

"We’ve demonstrated our new attitude with the Kodak Professional DCS Pro Back digital camera back and its U.S. list price of $19,995, as well as recent price reductions on some of our popular SLR models," said Penny Pankow, Worldwide Marketing Director, Photographer Systems, Kodak Professional. "We think the marketplace will be pleasantly surprised with the price of the DCS 760 digital camera. It will be very competitive, and bring true 6-megapixel resolution within reach of a much broader segment of professional – and even advanced amateur – photographers."

The portable, easy-to-use DCS 760 digital camera features an innovative LCD display with exceptional brightness and contrast, a broader viewing angle, and access to unique functions via its new graphic user interface (GUI). Proprietary Kodak Professional DCS Photo Desk and Camera Manager software, Picture Protection functions to save and protect raw image data, and vastly improved IEEE 1394 connectivity that speeds image transmission join together to deliver impressive gains in post-shoot image management and workflow.

"A number of new SLR digital cameras have been introduced into the professional market over the last year or so. But they really don’t match up to our DCS 760 for image quality, on- and after-the-job functionality, and value for the professional photographer," said Madhav Mehra, Worldwide Director, Digital Capture Product Development, Kodak Professional. "That’s also true for our other recent models, like the DCS 620x and Pro Back, and the Better Light cameras we now market, which utilize proprietary Kodak ITO CCD sensor technology."

"Kodak Professional created the professional digital camera market 10 years ago, and we’re still introducing world-class, increasingly affordable digital cameras especially for people who earn a living taking and making pictures," Mehra said. "Kodak is the professional’s professional digital camera supplier. We’re proving that again today with the DCS 760."

Power, Performance, Practicality

Simply put, the DCS 760 digital camera is designed to meet the professional photographer’s demands for image quality, ease of use, "mission critical" performance and reliability. In addition to features already mentioned, Kodak Professional’s newest camera offers sought-after capabilities such as "video out" for image review on a remote monitor, and an optional Pro Photo RBG space for better images and prints. It also offers a built-in IR filter, optional anti-aliasing filter and long-lasting batteries.

The DCS 760 digital camera employs Kodak’s highly regarded 6-million pixel Indium Tin Oxide (ITO) Charge Coupled Device (CCD) sensor, which is more transmissive than polysilicon sensors found in many other digital cameras. The ITO sensor increases the spectral response from the camera, allowing two and one half times more blue light to reach the CCD. This means improved color accuracy – including better skin tones – and reduced image noise to deliver the high-quality resolution, sharpness and image structure needed for professional work.

The Kodak Professional DCS 760 digital camera will be available from authorized dealers of quality Kodak Professional digital cameras worldwide.

Kodak fact sheet on the DCS 760


The speed and range to capture great images, anywhere

  • Burst depth up to 24 frames, 1.5 every second
  • ISO range from 80 to 400
  • Resolution for full-page ads or 16 x 20-inch prints
  • Market-proven professional digital and SLR functionality
  • Larger, brighter LCD panel with unique interface
  • New stand-alone software applications

Just keep shooting – and get great images, anywhere you go. With the DCS 760 Digital Camera, you can set the ISO from 80 to 400 and take a burst up to 24 frames, 1.5 every second, before writing to the PC card. Whether you use the DCS 760 for weddings, portraits, or commercial applications, you’ll capture the shot you need. And you’ll have the most advanced digital controls – histogram, focus check, and spot densitometer – along with the functionality of the flagship NIKON F5 Camera. All at a competitive price.

Make beautiful 16 x 20-inch prints or full-page ads with confidence. Kodak’s 6-million pixel CCD (3032 x 2008) is market-proven to deliver superb images. And image review will be better than ever with the new large, bright, color LCD panel. In addition, its graphical user interface (GUI) has all the innovative features of the KODAK PROFESSIONAL DCS Pro Back.

The DCS 760’s lightweight, rugged metal-frame body is constructed for durability and offers reliability in challenging conditions; and the removable, rechargeable battery captures 300 shots. The DCS 760 also offers composite video out and a removable IR filter; the anti-aliasing filter is optional.

New software is included with the camera to support studio applications – KODAK PROFESSIONAL DCS Photo Desk and KODAKPROFESSIONAL DCS Camera Manager. With these new applications, there is no requirement for third-party software.

DCS 760 features

  • Imaging system developed by Kodak
  • Metal-frame NIKON F5 Camera body and familiar SLR functionality
  • 6-megapixel CCD (3032 x 2008)
  • 18 MB finished file size
  • Capable of printing up to 16 x 20 inches
  • ISO up to 400
  • Large, bright color LCD panel for image analysis, including—
    o Instant review o Focus check
    o Histogram
    o Spot densitometer
    o Graphical user interface (GUI) from DCS Pro Back
  • Removable, rechargeable NiMH battery
  • New stand-alone applications — DCS Photo Desk and DCS Camera Manager
  • Composite-video output jack
  • IR filter included
  • Optional anti-aliasing filter
  • 12-bit dynamic range
  • 1.3X focal length
  • Dual PC card slots, Type II, III
  • Internal microphone for voice recording

System recommendations


  • 200 MHz PENTIUMII Processor or greater
  • 128 MB RAM minimum, 256 MBRAM recommended
  • 200 MB minimum free disk space
  • IEEE 1394 PCI adapter cards (if tethered without on-board 1394 port)

Macintosh systems

  • MACINTOSH OS 9.04 or greater
  • 300 MHz Power PC G3 or newer
  • 128 MB RAM minimum, 256 MB RAM recommended
  • 200 MB minimum free disk space
  • IEEE 1394 PCI adapter card (if tethered without on-board 1394 port)


  • ISO Settings: 80 to 400
  • Battery life of 300 shots or unlimited number with AC adapter
  • Bit depth: 36-bit color (12 bits per color) original capture
  • Burst rate-—1.5 frames/second; 3 to 24 images buffered before PC card write
  • Composite-video out: NTSC or PAL
  • Size: 7.6 in. (194 mm) tall, 6.2 in. (158 mm) wide, 3.4 in. (88 mm) deep
  • Weight: 4.1 lbs (1.86 kg) with battery and PC card, without lens
  • Conforms to FCC Class B, CE Mark
  • Class B Declaration, VCCI Class 2 Certified
  • Specifications are subject to change without notice.
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